We built Lori so saving money feels like a conversation, not a chore.

Most budgeting tools ask you to change how you think about money. Lori meets you where you already are — texting, talking, thinking out loud — and turns that into real progress toward what you're saving for.

Why we're building this

Lori started from a simple frustration: every savings app on the market wants you to become an accountant. We wanted something that just listens.

Money, without the anxiety

Personal finance apps are usually built to sell you something. Lori is built to help you understand your own money — nothing more.

As easy as texting a friend

You shouldn't need a spreadsheet to save consistently. Tell Lori what happened today, in your own words, and it takes care of the rest.

Your data stays yours

No selling your spending habits to advertisers. Lori exists to serve you, not a data broker.

Founder

Oluwashina Oyeleye

I started Lori because I kept abandoning every budgeting app I tried — they all wanted me to categorize, reconcile, and review. What I actually wanted was to just say what happened and have it handled. Lori is that idea, built out.